Web Forms :: Displaying Video In Div Tag Of Aspx Page?

I need to display video in my webpage. For that am binding filename, hyperlink in grid and when user clicks hyper link am opening the video in another page using javascript.

hlnkSchedule.Attributes.Add("onclick", "javascript:window.open('" + v + "');");//,'sPlayer','location=0,status=1,toolbar=0,resizable=0,width=300,height=200');");

Instead of this I want to opeing video in the same page in different location using div tag.