Forms Data Controls :: GridView: Apply Style To Certain Columns Only?

I have a column, description, in a GridView which has the most text data. As that column is defined as varchar(256), it can allow a string with 256 characters in it. In displaying, I don't want that column to stretch all the way. I use ItemStyle-Width to contain it to be 40% width. I also use word-break and word-wrap as:

GridView1.Attributes.Add("style", "word-break:break-all;word-wrap:break-word");

I guess this attribute apply to the whole GridView1. I have a column called category with possible data as "LINKAGE", "CURTAIN", etc. Now "LINKAGE" is broken up into "LINKAG" and "E" with the "E" goes to next line. The word "CURTAIN" have the "IN" goes to the next line.

Now how can I apply the word-break and word-wrap to only the description column?